What's The Investment?

One day. Starting at $10,000. Guaranteed.
Before you decide what the Lab is worth, calculate what misalignment may already be costing you.

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Unify Lab

Create a shared strategic foundation. One day to align your team around who you are, where you’re going, what matters most, and how decisions should be made from here forward.

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Decision Lab

You have a high-stakes decision coming. One day. Every assumption on the table. Full team ownership of the path forward before you commit resources you can't afford to waste.

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Innovation Lab

Your team is aligned. Now build what nobody else is building. One day to surface the innovation that's already inside your organization — structured, owned, ready to execute.

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GenAI Lab

AI adoption without the chaos. One day to build a strategy your whole team understands, believes in, and can actually use — without the fear or the hype.

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100% guaranteed.

If your team doesn't see the value, you pay nothing. No fine print. No exceptions. No risk.
I’ve offered this guarantee to more than 100 companies. So far, no one has even hinted at wanting their money back.

This is not a strategy handed to your team after the fact.
In one focused day, your team does the work together: surfaces blind spots, challenges assumptions, and leaves with clarity they actually own.

That kind of clarity cannot be handed down in a PowerPoint.

One Unify Lab session has helped teams create 330% growth in five months, save a billion-dollar product from being shelved, and unify two merger teams in eight hours.

The real value is not the session. It’s the cost of the waste, rework, delay, and misalignment you stop carrying.

Run the numbers before your next big move gets expensive.

Three Minute Self Assessment

See the full cost of moving forward without genuine team alignment — internal waste, external damage, talent loss, and the morale multiplier nobody puts in the budget.

The Initiative Tell us about the big move you're planning or currently executing.
The Alignment Reality Check Be honest. The calculator is only useful if the inputs are real.
50%
Not at allCompletely
The External Stakes Internal waste is only part of the cost. What's at risk beyond your four walls?
The Morale Factor Gallup research shows that failed or stalled initiatives are one of the primary triggers of workforce disengagement — and disengagement compounds for months afterward. LinkedIn research found employees who sense lack of direction are 3.5x more likely to be actively job searching.
Your Alignment Risk Report

Here's what misalignment is actually costing you.

Estimated Alignment Gap
—
Wasted Salary & Execution Hours—People executing against misaligned priorities
Rework & Misaligned Decisions—Cost of undoing and redoing work
Stalled Momentum & Delay—Opportunity cost of slower execution
Total Estimated Cost of Misalignment — Full estimate including internal waste, external risk, productivity loss, and talent replacement — based on McKinsey, Gallup, SHRM, LinkedIn, MIT Sloan, Edelman, and Harvard Business Review research
The Comparison That Matters One day of genuine alignment versus the full cost of misalignment across your entire initiative.
Total Cost of Misalignment — Full estimated risk
vs
Unify Lab Investment $15,000 One day. 100% guaranteed.
—x Potential return on a single alignment session
What Your Answers Reveal Based on 20 years of documented outcomes across 100+ companies.

    Business therapy without anyone having to admit they need it.

    One day. Your entire leadership team. A capability that stays forever.
    100% guaranteed — if your team doesn't see the value, you pay nothing.

    Let's talk about starting your quiet rebellion →
    Research Sources & Methodology
    Internal Waste McKinsey Global Institute: companies with strong alignment grow revenue 58% faster and are 72% more profitable. Bridges Business Consultancy: 90% of organizations fail to execute strategy successfully, with misalignment as primary cause. MIT Sloan: only 28% of executives can list three of their company's strategic priorities. Harvard Business Review: 95% of employees cannot articulate their company's strategy.
    Morale & Productivity Loss Gallup State of the Global Workplace (2023/2024): low engagement costs the global economy $8.8 trillion annually. Disengaged teams show 18% lower productivity, 43% higher turnover, and 23% lower profitability. Failed or misaligned initiatives are among the primary documented triggers of workforce disengagement, with productivity loss compounding for 6 to 12 months following a stalled initiative.
    Talent Replacement Cost SHRM (Society for Human Resource Management): replacing an employee costs 50% to 200% of their annual salary depending on seniority. LinkedIn Workforce Confidence research: employees who feel their company lacks clear direction are 3.5 times more likely to be actively job searching. Gallup: 51% of currently employed workers are watching for or actively seeking a new job, with lack of engagement as the primary driver.
    External & Customer Trust Risk Edelman Trust Barometer: once a customer loses trust in a brand it takes an average of 3 to 5 interactions to rebuild it. 81% of consumers say they need to trust a brand before they will buy. Edelman AI Trust research (2024): a single negative AI experience reduces purchase intent by 42%. Nielsen: 95% of new products fail, with misalignment between company assumptions and customer needs cited as primary cause.
    All estimates are conservative. Actual cost of misalignment is typically higher because most of it is invisible until it is too late. Individual results will vary.